It's not an experience

They ask me to rate my "experience". Thing is, I didn't have an experience. The delivery person just left the package by the mailbox and I grabbed it when I got home.

Maybe we’ve missed the mark.

They're trying to track everything, and asking people to attribute "experience" to things that are mere, routine happenings. Most things just don't need to be rated.

I had this experience the other day when I ran to Walmart to quickly pickup some Planters nuts and upon finishing at self-checkout aisle was asked to rate my “experience”.

I'm seeing this everywhere and I can't help but think it's generating data that's incompatible with the actual situation. Being asked to rate minutia with a 10-point scale, and ascribe depth of an experience to something that's effectively flat and one dimensional, is overshooting the goal.