Going Offline—the talk of the book by Jeremy Keith

Jeremy discusses some of his strategy around presenting code when your audience is more than just developers (or even code beginners):

logic is more important than code. In other words, figuring out what you’re trying to accomplish (and describing it clearly) is more important than typing curly braces and semi-colons. Programming is an act of translation. Before you can translate something, you need to be able to articulate it clearly in your own language first.

I think this is an excellent strategy for making code less overwhelming to people who would otherwise be unfamiliar with it.