Test Your Ideas (And Assumptions)

Idea of figuring out a basic prototype deliverable first. If people don’t get that right away, the extra work you would’ve invested wouldn’t have been enough to make it successful. Instead refine the conceptual idea more until the prototype is enough to convey and convince.

Cut everything else out and share it with the world. Right now. It isn’t easy – you’ll worry it isn’t polished enough. But that’s the point. If your audience doesn’t “get it” in the rough stages, it’s unlikely a few extra hours of work will change their minds. You can always improve it later if the feedback is positive...Some of the more critical comments sting a little, at first. But I’d rather hear them now than ten episodes down the road.